Real
Media recently won a Davey Award for the Kansas City Chiefs Trace
Adkins Promo.
The promo features the Country Music Star in a full CG environment. The promo also included heavy rotoscoping of vintage highlight footage and motion tracking of 3D elements into the footage.
The promo was used by the Chiefs to promote season ticket sales for the 2009 season. Three different versions were created - a web version, broadcast version and game day version.
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