The projects features Country Music star Trace Adkins on camera narrating through images of Chiefs history and past stars. The project signifies a new start for the Chiefs with new GM Scott Pioli and new coach Todd Haley.
The final video includes 3D modeling, rotoscoping, compositing, motion tracking and detailed VFX work.
Trace Adkins was shot on green screen at the Real Media studios in Kansas City. The team at Real Media rotoscoped over 20 shots for the project in After Effects. A 3D stage was created and motion tracked into Arrowhead stadium in 3DS Max. The final finishing and sound was completed on AVID and Protools.
The project is currently being shown as a :30 second spot and as a 2:00 presentation for the Chiefs website. You can see the web version at www.kcchiefs.com